In the Competitors tab you can track information regarding your competitors in this Opportunity. For each competitor you can keep information such as their strengths and weaknesses, their overall rating as providers, the current stage they are at with this Opportunity, and more. Monitoring your competitors can help keep track of your odds for this sale.
Competitors tab
Clicking the New button at the bottom part of the tab will open the New Competitor window
Opportunity Competitor Window
A Competitor can be selected from the existing Accounts list in Commit (if you track your competitors as accounts in the system, which is usually a good practice), or you can simply type in a name, without creating and Account for it. If an existing Account is selected, then you can choose the Contact from a drop-down list. Or just simply enter a name.
In the Rating field, you can rate your competitor on a scale like 1 to 10, with 1 being very poor and 10 being very strong in the market.
In the Status field you can enter the current sales status on the competitor’s side, as far as you know. For example: first negotiation, after first demo, not in contact.
All fields are totally customizable, and you can edit the possible values lists to contain the types you need. You can select the “Edit List” option for each of the values, allowing you to edit the possible values list.